Albron Detectives

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About

In collaboration with Activation Heroes, we developed this loyalty game to reward Center Parcs guests for visiting as many restaurants within the park as possible.

All guests spending a holiday, midweek, or weekend at Center Parcs can participate in this game. Throughout the park and in Albron restaurants, images are hidden that can be scanned with any smartphone. The goal is to find as many images as possible and collect them as digital stickers in the web app. Based on the number of stickers collected, each participant can claim a prize.

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Client
Activation Heroes
Goal
Loyalty game for the Netherlands and Belgium

Facts and figures

High retention on all participants
High retention on all participants
Custom admin with statistics
Custom admin with statistics
Younger target audience reached
Younger target audience reached

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